Meet Ripe — a rich purplish-red shimmer eyeshadow that brings depth, dimension, and a touch of drama to any eye look. Whether you're building a subtle daytime glow or a bold evening statement, this single shade delivers with stunning payoff and effortless blendability.
Shade profile
Ripe is a warm-toned, berry-plum with a luminous shimmer finish. In natural light it reads as a deep rosy-mauve; under warm or artificial lighting it deepens into a rich burgundy-red with visible shimmer. It photographs beautifully across all lighting conditions.
Best for your skin tone
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Fair & light skin tones: Creates a striking, bold contrast — apply lightly for a romantic flush or build up for full drama.
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Medium & olive skin tones: Brings out warm undertones beautifully; pairs especially well with brown or hazel eyes.
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Tan & deep skin tones: The shimmer dimension pops brilliantly, adding richness and depth for a truly show-stopping look.
How to wear it
Apply dry with a fluffy brush for a soft, diffused shimmer. Apply wet (damp brush) for intense, foiled-finish payoff. Layer over a neutral base to intensify the colour or blend with deeper shades for a smokey eye effect.
Key benefits
- Highly pigmented purplish-red shimmer — buildable from sheer to bold
- Long-lasting formula with natural ingredient complex — gentle on sensitive eyes
- Vegan, gluten-free, and cruelty-free
- Versatile: wear dry for everyday elegance or wet for maximum intensity
- Flattering on all skin tones and eye colours
